Is There Room For Another Fitness Tracker? Texas Firm Is Counting On It

I did two versions of this story, one for NPR and one for the Slack Podcast.

Here is the NPR version that aired on Black Friday:

For startups the first holiday shopping season may help to make a business. Texas entrepreneur Peter Li has much at stake on Black Friday as he tries to gain a foothold in the wearable fitness market.

And here is the Slack version, it’s much more focused on the entrepreneur.

For startups the first holiday shopping season may help to make a business. Texas entrepreneur Peter Li has much at stake on Black Friday as he tries to gain a foothold in the wearable fitness market.

https://soundcloud.com/slacksingleservings/the-high-stakes-of-black-friday

It’s been a great learning experience to do versions of the same story for different outlets. It’s really helped me understand that there isn’t some ideal way to do a story – it’s all dependent on the editor and what they want. Being able to adapt to different editors is a great skill for any reporter.